02

Colors

Brand Identity Colors

Primary Colour

Red
#e31c3d
RGB: 227, 28, 61
CMYK: 5, 100, 78, 1

White
#ffffff
RGB: 255, 255, 255
CMYK: 5, 100, 78, 1

 

Background colours

Compliment our primary colour and allow us to be more flexible and dynamic

Yellow
#FAF0AA
RGB: 250, 240, 170
CMYK: 5, 100, 78, 1

Blue
#B4DCFA
RGB: 180, 220, 250
CMYK: 5, 100, 78, 1

White
#ffffff
RGB: 255, 255, 255
CMYK: 5, 100, 78, 1

Funtional Colour

UI Design / Products

Black
#232323
RGB: 35, 35, 35
CMYK: 5, 100, 78, 1

Grey
#7D7D7D
RGB: 125, 125, 125
CMYK: 5, 100, 78, 1

Grey
#BEBEBE
RGB: 190, 190, 190
CMYK: 5, 100, 78, 1

Grey
#EBEBEB
RGB: 235, 235, 235
CMYK: 5, 100, 78, 1

 
 

Logo colors

Red
#e31c3d
RGB: 227, 28, 61
CMYK: 5, 100, 78, 1

#ffffff
#ffffff
RGB: 255, 255, 255
CMYK: 5, 100, 78, 1

 

03

Typography

H1 - Exo

Our primary typeface, EXO, is used for headlines, subheadlines, CTA’s, It works equally well in print and digital applications. Please use EXO in all communication materials whenever possible.

Download From Google Fonts

Body text - Rubik

Lorem ipsum dolor sit amet, Lorem ipsum dolor sit amet, con-sectetuer ad. Lorem ipsum dolor sit amet, Lorem ipsum dolor sit amet, consectetuer ad

Download From Google Fonts

04

Images

The Photography should set the scene and create a context for the transformational conversation we want to have.

Download Case StudyEnter your details and enjoy our free resources!
Download Industry PagerEnter your details and enjoy our free resources!